A5 Flyer for an online tobacco products shop, client was agency and they were giving direction after I made first drafts, which I had full freedom of concept and execution. These were my first drafts:

Before starting to design I have seen previous A5 the brand has used, therefore it seemed like the smoking red lipstick girl was the closest to what was used before, I was positively surprised that client picked the black-white with red combination. I was also pleasantly surprised we did not have to use the packshots of tobacco products in the final version, which looked like this (content was changed after my first draft):
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